We have developed close relationships with more than 100 extraordinarily gifted craftspeople throughout the years. These connections have been forged both directly and through our valued associates. Our main purpose? To empower the skilled artisans of India and uplift an entire community that often goes unnoticed. We are fostering an enjoyable cycle of demand by intentionally choosing to stand behind these craftsmen, as well as craft-focused organizations and significant social concerns. This cycle supports not only the economy but also long-lasting relationships, trust, and hope. Working closely with craftsmen, craft-focused organizations, NGOs, self-help organizations, and social entrepreneurs is another area where we engage. We are also proud partners with enterprises that utilize the craftsmanship of these talented individuals. We also want to promote other charitable organizations that are committed to making a big difference in society. We focus primarily on people. People with extraordinary skills, those in need of assistance, and those motivated to bring about positive change. We work together to create a better future, one thread at a time.