About Us
Craftgenies: Weaving Dreams, Empowering Artisans.
More than just an online marketplace, Craftgenies is a labor of love, a story of resilience, and a commitment to fostering change. Our journey began with the aim of assisting underprivileged Indian artisans, whose extraordinary skills are often unrecognized in the hustle and bustle of modern life.
Our constant dedication to these creative people, who create objects, stories, heritage and traditions, is what makes us different.
They offer their dreams with each creation, conserve age-old skills, and transfer them across new generations.
Our Mission:
Craftgenies’ mission is two-fold:
Empowering Artisans: We empower underprivileged Indian artisans by providing them with a global platform to showcase their creations. We make sure that artists get the proper credit and compensation for their work and creativity through fair trade standards.
Promoting Indian Culture: By revealing the wide range and skill of Indian handicrafts, we aim to promote as well as preserve the rich tapestry of Indian culture.
Each item on Craftgenies is a reflection of India’s distinct history, customs, and culture.
Our Values:
Empathy: We deeply care about the well-being of our artisans, treating them with respect and fairness.
Quality: Craftgenies is synonymous with impeccable craftsmanship and quality products.
Sustainability: We are committed to eco-friendly practices, ensuring that our planet remains as beautiful as the art we offer.
Community: Craftgenies is a group of creators, art enthusiasts, and supporters who respect the value of handmade products.
Meet our Captain: Parna Mookherjee
What sets Parna apart is her deep connection with artisans, craft-focused organizations, numerous NGOs, self-help groups, and social entrepreneurs. She doesn't just appreciate art; she lives and breathes it. Her heart swells with pride as she nurtures communities of underprivileged artisans, guiding them toward self-sustainability.
But Parna's compassion doesn't stop there. She's a driving force behind initiatives supporting acid-attack survivors, the children of women engaged in the world's oldest profession, youngsters born with AIDS, brave young warriors battling cancer, individuals with disabilities, and our treasured elderly citizens. She's a true champion of humanity.
Craft Genies owes its remarkable success to Parna's unwavering dedication. It's not just a business; it's a platform for empowerment, creativity, and social change, all made possible by her tireless efforts and boundless compassion.